About Us

Why We Exist?

Like so many great stories, ours started with a conversation among friends, over drinks, and an  unexpected Instagram post!

 

One of us shared a random video on Instagram that showcased a discreet and inconspicuous toy for men being sold somewhere in the world and it got us talking. We spoke about how the Indian market seemed to offer plenty for women, but for men, the choices were limited and often visually crude, resembling human body parts and lacking subtlety.

 

 As we continued our conversation that night, a question emerged – Was the lack of discreet, tasteful and affordable options the reason why we don't witness many men embracing toys in India?

 

It became clear to us that despite the growing wave of sexual liberation in India, many still face barriers in exploring their desires due to the taboos associated with sexuality. Privacy, especially in Indian society, was a significant obstacle, deterring us from embracing pleasure openly in the comfort of our own space.

 

And with this in mind, the vision for Bido was born – a pleasure brand dedicated to breaking free from the mundane and fostering a safe space for all to explore their pleasure, unburdened by fear or shame.

 

We believe every person should have a safe and shame-free space to explore their pleasure and sexuality. That’s why we’re working hard to build a supportive and inclusive community and to make pleasure accessible to all, through quality bedroom products that are affordable, discreet, and body-safe.

 

We know that India is on the cusp of a sexual awakening, and we, here at Bido want to ensure no one is left behind because all people are deserving of pleasure.

 

That includes YOU.

 

We invite you to join us in breaking free from shame and rewriting the pleasure playbook!

 

Stick around, we’re only getting started!

What We Believe

Sex is natural, masturbation is healthy, and intimacy is healing.

All bodies are beautiful and deserving of pleasure, minus the shame.

We each define our own sexuality and decide how we engage with it.

Like sex.... Sexuality is a journey and not a destination!

 

There’s power to be found in knowing ourselves and finding what pleases us.